Building Character-How To Cash In On Your Characters Without Losing Your Soul (Learn More)
Worldwide Creators’ Intensive -
The Audio+PowerPoint Presentation is now Available from this Event which was live in October 2012!
They say content is king. But the truth is that viewers and readers fall in love with characters, not content. Whether it's a novel, graphic novel, comic strip, web comic or web animation, characters are what attract loyal fans. And licensors. Audiences want to own and share a piece of what they love, whether it's a T-shirt, a plush toy or a major motion picture. But how do you get your character from the page or screen to the store or theater? Build an audience and licensors will come, right? Yes, that's part of it. But there's more -- a lot more to making sure your characters get the best shot at becoming household names.
Please join the co-creator and writer of the Over the Hedge comic strip, Michael Fry and former Dilbert Head of Licensing Jeanette Smith for a 6 hour seminar that will guide you through the intersection between art and commerce to best develop and market your characters to their maximum potential.
The audio seminar includes an extensive downloadable powerpoint presentation that outlines each step in the process from creation to publication to brand building to promotion to licensing for television and film.
Audio Class Details:
- Each class is approx. 2 hours in length
- Day 1 - Commercial Character Development and Presentation
- Day 2 - Brand Building, Leveraging Available Media and Understanding Licensing Contracts
- Day 3 - ‘How I got two comic strips you never heard of made into a prime time TV series and an animated feature film’ – Exclusive with Michael Fry